Facts are the First Ingredient
Good to Know is a new transparency initiative from America’s beverage companies. At its center, GoodtoKnowFacts.org puts easy-to-understand information about the ingredients in our beverages right in your hands, all in one place.
For more than 150 ingredients found on our labels, you can find common uses, alternative names and the safety behind our ingredients, including what food safety agencies around the world say.
Users can access the full safety assessments from the U.S. Food & Drug Administration (FDA), European Food Safety Authority (EFSA) and Health Canada. Where relevant, the site also includes assessments from the Joint FAO/WHO Expert Committee on Food Additives.
This is a first stop that provides just the facts, with no opinions or recommendations – recognizing other resources are available for that.
Safety is our highest priority, and we want Americans to be as confident as we are in the ingredients in our products. Confidence starts with facts and that’s what GoodtoKnowFacts.org provides.
Learn more.
Providing Clear Calorie Information Up Front
We pioneered front-of-pack calorie labels with our voluntary Clear on Calories commitment. America’s beverage companies added easy-to-understand calorie labels on the front of every bottle, can and pack we produce to put helpful information right at Americans’ fingertips.
Labels display the total calories per container on beverages 20 ounces or smaller. For containers larger than 20 ounces, calories are labeled per 12 ounces in most cases. We also added calorie labels to vending machines to make it easier to choose the beverage that’s right for you.